Be Luxe

Bill Luxe

Bill Luxe (2010)

Tina Russell_2_1

Tina Russell

One of the first entrepreneurs in packaging and design of adult materials, Bill Luxe, and his company, Be Luxe, was located in the epicenter of the 8 mm film production section of NYC. Bill not only packaged the product but also supplied it. Some of the most memorable box covers, like Vanessa Del Rio in leopard skin, were created in Bill’s studio. Producers and performers gravitated  to his office located on the northern fringes of Little Italy. Some shady people darkened his door as well as shining starlets like Tina Russell, who were charmed by his gregarious style. The beauties as well as the beast frequented his establishment either for social or business  reasons. I am fortunate to know Bill and get the inside track of his recollections of his days with Richard Kuklinski (The Iceman) with whom Bill shared office space for a number of years and his first hand accounts of Roy DeMeo (Murder Machine), who also frequented his establishment.

Richard Kuklinski

Richard Kuklinski

Bill is the missing link in the telling of both of these troubled characters stories. Revelations he supplies

Roy DeMeo

Roy DeMeo

for my book connected a lot of the dots of the two personalities;  what made them tick, and why. Bills tells a first person narrative  that has been sorely missing in the heretofore accounts of Richard and Roy’s exploits singularly and as a duo. He knew them both well and also many of the other players of that time. The infamous DiBi DiBernardo was his mentor of sorts and instrumental in Bill setting up his shop near DiBI’s offices at Star Distribution located on Petrosino Square on Lafayette St.


Robert “DiBi” DiBernardo

Bill still has great pangs of remorse and becomes maudlin when recounting his relationship with DiBi. Sammy “the Bull” Gravano killed DiBi and it still troubles Bill to this day that his friend was slain in such a violent way. Bill has been instrumental in peeling back layers of the complex and complicated onion skin of an era that he makes pieces of the puzzle fit snugly together to give a more complete picture of complicated network of intrigue.

Final Wham Bam cover-1A dangerous journey during  the heady years of the 1970’s, when porn was profitable, illegal and a loadstone for gangsters and profiteers attracted by easy cash from 8 mm smut loops, this book documents first hand reports of that era. Possibly one of the most influential sociological changes since the industrial revolution, the advent of   hardcore sex films in public places, stripped away much of the quasi-moral vestiges of the ninetieth century Victorian era. It was a time when mores, morals and modesty changed inexorably. Porn was not the only sociological shift; it was happening in the arts, politics and society in general. Whether pornography was a catalyst or a by-product of this change is difficult to cleave, but for certain it played a big part in challenges for first amendment rights.     Literally at fox hole, basement level, I witness the paradigm shift from titillation to penetration in motion pictures. I paralleled the legal adjustments, while making films, and watched as the public demanded the ability to watch what they wanted. It was an important slice of American culture witnessing  implications of the past and the impact to the future.  Available @: and also:

~ by Larry Revene on January 9, 2013.

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